“All companies are data businesses now”

Forrester tells us that more companies will attempt to drive value and revenue from their data. Easier said than done.

More and more companies are realizing the importance of their own internal data. It is proving itself to be a major differentiator in companies being able to gain more and more customers. This realization has turned more and more companies into data driven businesses. The good news for companies is that it is no longer about having all the data, but more about having data that is actionable and used in day to day decision making.

CluedIn is helping companies unlock the true power of the data they already have existent within their organization. In fact, we are the only platform online that can easily and automatically turn a non data driven business into a data driven business.

What is a data driven business?

“A data-driven company is an organization where every person who can use data to make better decisions, has access to the data they need when they need it. being data-driven is not about seeing a few canned reports at the beginning of every day or week; it’s about giving the business decision makers the power to explore data independently, even if they’re working with big or disparate data sources.” http://www.infoworld.com/article/3074322/big-data/what-is-a-data-driven-company.html

This quote from InfoWorld nicely summarises the experience that CluedIn brings to companies, all within a couple of minutes of setup.

“Being data-driven is not about seeing a few canned reports at the beginning of every day or week. People need to be able to ask questions and receive answers that are based on data before the decision is actually made — today in many places the executive makes a ‘gut-instinct’ decision and then looks for the data to justify it. But if data is readily available and easy to analyze and to present in visual form, it becomes an inherent part of the decision-making process — and that’s what makes an organization truly data-driven,” http://www.infoworld.com/article/3074322/big-data/what-is-a-data-driven-company.html.

At CluedIn we strongly believe that we can offer every business the ability to jump right to this point by only plugging in the tools they already use and even get to a better state than InfoWorld talk about. We believe that you will get to a state where you are not asking your data a question, but rather your data is presenting itself useful when necessary.

Start your experience here today.

Team CluedIn

Tim Ward

Founder, Developer and Loudest Employee at CluedIn.